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About Us - Urban Armour

About Us

norfolk jewellery shop

About Urban Armour

Urban Armour is a boutique jeweller, based in Burnham Market, Norfolk and delivering around the country to UK and Ireland.

About Us

Formed over 20 years ago, we specialise in selling contemporary and fashionable Sterling Silver jewellery, as well as a beautiful range of Gold, Pearls and Diamonds for all occasions.

We sell directly to the consumer in our shop in Burnham Market, Norfolk and wholesale specific brands. such as Crislu, to other jewellery shops around the country.

We pride ourselves in working with leading brands at the cutting edge of design and fashion, locally and internationally. Currently working with the major brands such as: Sophie Harley, Bjorg, Dower & Hall, Bering, Kate Chell, ByBhiel, ChloBo, Ti Sento, Lapponia, and Buddha to Buddha, as well as our own carefully created Urban Armour label.


The first brand we developed was Courts & Hackett which we marketed not only in the UK & Ireland but also in export markets to Hong Kong, Singapore, Australia, South Africa and The Middle East.

Urban Amour's reputation grew rapidly and we were soon appointed the UK & Ireland agents for other European brands such as Thomas Sabo and Rauff.

We became one of the leading suppliers of high end Silver Jewellery to not only Jewellers but also Department Stores like Harrods, Harvey Nichols, Liberty, Fortnum & Mason, House of Fraser and Fenwick running concessions in the stores as well as Duty Free Shops at airports.

In 2006 we re-launched the extravagant Italian brand Pianegonda and we then formed an alliance with Pandora and Monica Vinader running their concessions in Selfridges in London Birmingham and Manchester Trafford Centre.

By this time our retail expertise had developed and our shop in Burnham Market was becoming increasingly well known and respected for spotting new, exciting and different brands which we show cased to an ever growing customer base in Norfolk and further afield.

We launched Crislu from USA in 2011.